Articles tagged with: net promoter score
Nothing kills a bad company faster than good marketing
Really… what are your customers saying about you?
A few years ago my agency worked with a large interior design company whose customers were homeowners that numbered in the thousands. The design company’s business had grown …
Do your customers love you? (Perception is not reality)
Do you know what your customers are really saying about you? Most companies, it seems, don’t. When Bain & Company surveyed 362 companies a few years ago, 80 percent of the surveyed companies declared they were …
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