a beastly welcome »

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Businesses are beasts. When the beast is happy, there’s lots of back-slapping and everyone gets to go on cruises. But when the beast gets hungry, things change. Suddenly heads start disappearing and bodies start flying. …

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Articles tagged with: intrigue marketing

Intrigue Marketing: Poo-Pourri

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This ad for Poo-Pourri is insanely clever. One of the few I’ve watched to completion while waiting for the main event on YouTube.
The intrigue is delivered through outlandish subject matter and humor that somehow elevates …

Intrigue Marketing. Huh?

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Intrigue Marketing

If your marketing campaign doesn’t break through, you got nothin’.
 
The two most successful ways to achieve marketing breakthrough are: spend a gazillion dollars, and/or be really clever. The nice thing about clever is that it …