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Intrigue Marketing #3

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This is a well-produced commercial for a Spanish bank that has been making the rounds. Note how low-key the branding is, how many adults are videoing, and how many children are just dancing. I think the children have it right.

It’s worth noting that this bank has been a long-time sponsor of culture.

This is intrigue marketing at its best… lifting spirits and provoking smiles.


About Drew Williams

My name is Drew Williams. I’m an author and marketing entrepreneur. “A what?”, you say. I call someone who’s passionate about building businesses a marketing entrepreneur. So that’s me. Full Profile | Google+